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Publishing Productivity Honored


UC Riverside Accounting Professor Among Most Prolific in the Nation

Woody Liao one of only two UC professors on list of “Prolific Authors of Accounting Literature”

(July 14, 2003)

Accounting Professor Woody Liao

Accounting Professor Woody Liao

RIVERSIDE, Calif. — www.ucr.edu — A recent study of 40 accounting and related business and management journals named Woody Liao, professor of accounting at the University of California, Riverside, a “Prolific Author in Accounting,” placing him among the nation’s top 10 accounting researchers who received doctoral degrees in 1974 based on three measures of productivity.

Liao ranked ninth as measured by the number of publications by an individual professor. He ranked eighth in the number of articles co-authored. Liao ranked seventh in a combined assessment of the quality of articles and the quality of the journal publishing the articles.

The study, titled “Prolific Authors of Accounting Literature,” analyzed 40 top journals over a 35-year period and ranked the top 10 researchers based on the year each professor received his or her doctoral degree. Dr. Liao received his Ph.D. in accounting in 1974 from the University of Florida. He joined UC Riverside in 1991. The study will be published in the journal “Advances in Accounting 2002.”

James Hasselback of Florida State University, Tallahassee, Fla.; Alan Reinstein of Wayne State University, Detroit, Mich.; and Edward Schwan, emeritus professor of accounting at Susquehanna University, Selinsgrove, Penn., authored the study, which analyzed the work of all faculty holding the rank of assistant professor and above in the United States in the academic year 2001-2002. For each year from 1968 to 1997, the study listed the top 10 accounting researchers in the 40 journals based on the number of articles published.

“I am very honored to be recognized for this high praise,” Liao said. “Only two of us from the University of California made the list.” John Hughes from UCLA was also named in the study.

Associate professor of accounting Waymond Rodgers, a colleague of Liao’s at the A.Gary Anderson Graduate School of Management at UC Riverside, wasn’t surprised to hear that he had been recognized for his productivity and quality.

“He’s very serious about his research, very dedicated to the process of research,” Rodgers said. He added that Liao’s passion for research is mirrored by his passion for teaching.

“He (Liao) is very popular with the students and they really appreciate his willingness to share his research findings,” Rodgers said.

Liao firmly believes in the crucial role financial and managerial accounting play in the business world as the basis for sound management and investment decisions.

“To me accounting is the language of business,” he said. “It provides the information, the raw material, for decision making. Financial accounting helps people make investment decisions. Managerial accounting helps interpret the comparative costs of different management decisions.”

Liao’s specialty is creating models in managerial and financial accounting. Those models, he said, help executives and managers predict what may happen based on a consideration of numerous variables.

Liao believes the future of financial accounting lies in increased transparency, citing the WorldCom and Enron accounting scandals as examples of what happens when transparency is compromised.

The future trend for managerial accounting lies in immediacy and constancy: Providing the latest information to decision makers in a constant flow.
Both trends will have an impact on how professors publish in the future, Liao said.

“That translates into increased interdisciplinary publishing and more papers with authors specialized in other disciplines,” he added.

The A. Gary Anderson Graduate School of Management traces its beginnings to 1970, when the Graduate School of Administration was established at the University of California, Riverside. The name was changed to the Graduate School of Management in 1982, and then to the A. Gary Anderson Graduate School of Management in 1994, in honor of the founder of Director’s Mortgage.

Today, the AACSB International-accredited school offers an innovative MBA program to 132 students. AGSM’s interdisciplinary major in business administration, with about 2,680 students, is the larger of just two undergraduate business programs in the University of California system.

The University of California, Riverside (www.ucr.edu) is a doctoral research university, a living laboratory for groundbreaking exploration of issues critical to Inland Southern California, the state and communities around the world. Reflecting California's diverse culture, UCR's enrollment has exceeded 21,000 students. The campus opened a medical school in 2013 and has reached the heart of the Coachella Valley by way of the UCR Palm Desert Center. The campus has an annual statewide economic impact of more than $1 billion.

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